Tuesday, 28 February 2012

Service Design in Action at Glasgow Uni

Last week we started testing our new Alumni Volunteer Network prototype web pages and on-line sign up process using the Persona and Customer Journey Map tools supplied by Snook.

We are just getting started with Customer Journey Mapping , but even already we have been able to identify ways in which we can make the web experience  more user friendly and simple for all of our alumni to sign up for our volunteering activities.

Updates will follow once we have taken all of the Personas we created  through the process.

Persona: Moira Jayne wants to become an E- Mentor 


  1. Hi there, awesome site. I thought the topics you posted on were very interesting.
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  2. How has the customer mapping worked out? Any updates? :-)